Lauren Idowu

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About

Lauren is a Principal Health Promotion Specialist at Cardiff and Vale University Health Board and leads on physical activity for the Local Public Health Team. She obtained a distinction in MSc Nutrition, Physical Activity and Public Health at the University of Bristol, and a further MSc in Public Health at the University of West England (UWE).

Lauren has worked in public health for over 20 years and has extensive experience and skills at leading, developing and implementing evidence based public health initiatives, ensuring both targeted and proportionate universalism approach to ensure focus where the need is greatest. She has strong and established and meaningful connections and relationships with a wide range of partners locally, nationally, and across the UK. Lauren is passionate about the using and applying behaviour change science, has a particular interest in physical activity data, monitoring and evaluation. She is thoroughly enjoying learning and gaining experience of systems working and encouraging and enabling distributed leadership across the physical activity system, via the Move More Cardiff Physical Activity and Sport Strategy which she is jointly leading and driving locally. The strategy and approach brings ‘actors’ within the system together collaboratively across all parts of the physical activity system to re-shape and re-align it and identify levers of change, to make moving more an easy option for everyone. This includes changes to the environment, culture, leadership, and policy too.

Moving (in all guises, from sport to active travel) has always been a big part of Lauren’s life and identity, and is at the core of her happiness, friendships, community, and health. She loves to build moving into her day and also keep a variety of activities on the go, including rock-climbing, mountain biking, netball, running, walking the dogs, skiing, scooting to work, walking meetings, and more recently being active together as a family.